Andrea Williams, Creative Director & Owner of Share Your Story Marketing, has more than 25 years of communication experience. She works closely with clients to strengthen leaders’ communication, deepen employee engagement, enhance productivity, measure success and align communication with business goals.
Strategic ~ Insightful ~ Outspoken
A lifelong writer and editor, and strategic marketing professional, Andrea teases out and gives voice to her clients’ vision for their businesses, the “story” behind the story.
She helps nonprofits, small business owners and industry professionals develop appropriate marketing strategies determined by client and organizational strengths.
Her Clients’ “Secret Weapon”
Trained as a coach, Andrea taps different techniques as needed to learn about you and to understand your business goals completely. She gets into the mind of your customer, to be sure your marketing efforts will reach them in a way that will make them want what you have to offer.
Andrea is additionally trained as a Web Copy Specialist, and certified as an SEO Copywriter, Email Marketing Specialist, and Book Yourself Solid® Marketing Coach.
Her interesting and eclectic work history—serving as both creative talent and project manager—has exposed her to a broad spectrum of non and for profit businesses. Areas of expertise and focus include: nonprofits and professional services, specifically health care, food & nutrition, advocacy organizations, education, and coaching/consulting.
She is an expert in planning, developing, and producing publications and all kinds of information products. She has specialized training in brand development and marketing.
You may hire Andrea to get some writing done or a project managed, but what you’ll get is a skilled strategist who will always consider your “big picture” and go the extra mile every time.
Unflappable, Unstoppable… Great Ideas Exploding Everywhere
Andrea used this as a tagline in a “previous life.” The universal reaction of those who hired her for their communications projects was, “No kidding! That’s exactly right.”
Articulate, smart and energetic, she uses her extensive arsenal of tools to respond to your unique needs. But there is more than one way to skin a cat. You can be sure that Andrea will enthusiastically maximize what is already working well for you and build a plan that is flexible and appropriate for you.
Effective web copy, social media presence and consistent participation, information product development, and email marketing (including autoresponders and newsletters) may be part of the mix. Andrea can put it all in place and then hand over the reins, or manage, measure and upgrade your communications effectiveness over time.
Bottom line: If you have something to say, Andrea will help you get the word out to those who must hear it. You’ll be a winner.
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Andrea Williams currently lives in Concord, NH with her 13 year old Golden Retriever, Tusk. Adventurous by nature, Andrea spends her free time cooking and making up new recipes, exploring digital photography, and traveling to new places for business and pleasure.
